Retention marketing
Turn one-time buyers into repeat customers.
Email, WhatsApp, SMS and IVR campaigns and automations that welcome new customers, recover abandoned carts, confirm COD orders and bring people back for the next launch.
- brands grown
- 250+
- managed monthly on Meta
- ₹3 Cr+
- managed monthly on Google
- ₹2 Cr+
Sound familiar?
Customers buy once and disappear
Every sale has to be paid for again with ads.
Abandoned carts go unchased
Shoppers leave at checkout and nobody follows up.
COD orders don't get confirmed
Fake and unconfirmed orders come back as RTO (return to origin).
What you get.
- More repeat orders
- Fewer abandoned carts and RTO orders
- Revenue that doesn't depend only on ads
- 01
Welcome and browse flows
Automated messages that turn new visitors and subscribers into first-time buyers.
- 02
Abandoned cart recovery
Email, WhatsApp and SMS reminders timed to bring shoppers back to checkout.
- 03
COD confirmation
WhatsApp and IVR confirmation that cuts fake orders and returns to origin.
- 04
Campaigns and launches
Planned sends for new drops, sales and festive moments.
- 05
Upsell and cross-sell
Post-purchase flows that suggest the right next product.
- 06
Segments and reporting
Lists split by behaviour, with revenue from each channel reported monthly.
Brands we've grown.
Real numbers from client accounts, with the period and source on every case study.
₹1.08 Cr
Shopify sales in 3 months
Shopify Analytics
Women's essentials brand
India · intimate essentials
- average ROAS on Meta
- 5.13×
- average ROAS on Meta
- revenue growth in the best month
- +239%
- revenue growth in the best month
+500%
sales
Meta Ads Manager
D2C women's footwear brand
India · ₹3,500 average order
- average ROAS across Meta and Google
- 5.9×
- average ROAS across Meta and Google
- improvement in ROAS
- +300%
- improvement in ROAS
₹50L+
monthly revenue, from ₹0
Meta Ads Manager
D2C sleepwear and loungewear label
India · built from launch
- ROAS on Meta and Google
- 6×
- ROAS on Meta and Google
- purchase ROAS on the best campaign
- 10.9×
- purchase ROAS on the best campaign
How it works.
- 1
Audit
We review your lists, flows and current tools.
- 2
Set up
Core automations built and tested.
- 3
Campaigns
A monthly calendar of sends.
- 4
Optimise
Test subject lines, timing and offers.
A great fit for
- Brands with at least a few hundred orders a month
- Brands with a lot of COD orders
- Brands launching new collections regularly
Probably not right for
- Brands without customer consent to message
- Stores with no repeat-purchase potential
Email, WhatsApp, SMS and IVR marketing for D2C brands
Retention marketing turns first-time buyers into repeat customers. We set up email, WhatsApp, SMS and IVR automations for welcome series, abandoned carts, COD confirmation, post-purchase upsells and win-back, then run monthly campaigns for launches and sales.
Every message goes through official channels like the WhatsApp Business API, to customers who've opted in.
Questions about this service.
Which tools do you work with?
We work with the tools you already use where possible, and recommend one if you don't have it yet.
Is WhatsApp marketing allowed?
Yes, through the official WhatsApp Business API with customers who have opted in. We set up templates and consent properly.
How soon does retention pay off?
Abandoned cart and COD flows usually show results in the first month. Repeat purchase builds over a few months.
Talk to us about email, WhatsApp & SMS marketing.
Answer a few quick questions, then pick a 30-minute slot on Calendly. Your answers come with you, so the call is about your brand from the first minute.
- 1Answer 7 quick questions
- 2Pick a time on Calendly
- 3Get a proposal after the call
Free, with no obligation.
Prefer WhatsApp?